We have created a suite of retail fixtures for Triumph Lingerie’s relaunched Triaction brand, an innovative range of sports bras and activewear.
The new Triaction range made its debut at the major European sportswear expo ISPO in Munich earlier this year and the fixtures will support sales in wholesale accounts throughout Europe and Asia.
From initial concepts, to prototyping and roll-out manufacture, we worked closely with the Swiss-based retail team at Triumph International and with the UK’s Quantum 4.
The scheme incorporates wall bays, gondolas and display tables, with the aim of creating a 3D embodiment of the Triaction brand.
Fixtures can accept a series of graphic components, from large-scale emotive imagery, to brand headers, fit guides and shelf talkers.
Product is presented on prongs to help the customer decide their style and also in boxed form on shelves, with spring-loaded product pushers to ease size choice and maintain visual standards.
The fixture suite was designed with different module sizes to suit various wholesale footprints.